The management of Brown Orchid, a subsidiary of NNFEMS Group, has expressed the company’s commitment to its mission of satisfying the daily needs of its customers and empowering African women to embrace their natural beauty.
The Executive Director for NNFEMS Group, Emmanuel Nwakanma Jr, stated this at the launch of the company’s new offerings in Lagos, adding that the company’s mission has always been to seamlessly align with the lifestyles of their customers.
He described the introduction of ELAN NO-LYE relaxer and AVIV hair extensions, as giant steps in the company’s bid to further empower African women to embrace their natural beauty and express their unique style.
The Chief Commercial Officer for NNFEMS Group, Roseline Abaraonye, described the new relaxer brand as a game changer in the market; since it is specifically designed for African hair types.
The Executive Director NNFEMS Group for AVIV Hair, Irene Nwakanma-Obi, explained that the new hair extension provides a wide range of options that allow women to experiment with different looks while maintaining the health of their natural hair.
The Group Managing Director, Jojy George stated that the new offerings represent one of the company’s strategies at redefining and revolutionising beauty standards.
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